Samsung in the first quarter of 2020 undermines Apple from first place (in Europe)

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Of particular interest is the data provided by IDC regarding EMEA Tablet Market: in the first quarter of this 2020: it is important to emphasize this last detail, given that we are talking about Europe, the Middle East and Africa, and therefore data regarding Asia and, above all, North America, are not taken into account.

In any case, overtaking Samsungon top of the rating, against an AppleThe Korean giant shipped 2.161 million tablets in the first quarter, gaining a market share of 24.5%. This is a drop of 2.3% compared to the same period last year (2,212 million shipments), but the change was mainly due to -9.3% recorded an Apple, Cupertino grew from 2.314 million tablets to 2100, with a market share of 23.8%.

In absolute terms, it was easy to predict a decline in numbers during the first quarter of this year, and this trend should continue into 2020. A total of 8.823 million. tablet delivered against 9,756 in the first quarter of 2019, a decrease of 9.6% year on year.

Height Lenovo (+ 4.2%) and above all Microsoft (+19.6), the only two companies in the top five that received a plus sign in the first three months of the year.

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