New research shows that Google Play apps collect personal information
Information that helps determine a user’s gender, religion, and relationship status is collected by many applications on Google Play without notifying the user. To be precise, more than four thousand applications are involved in such activities. This allows developers and advertisers to create detailed user profiles. This has been said in a joint study of Dutch, Swiss and Italian scientists.
The applications use an Android-provided software interface that scans the phone for detailed information about all other applications installed on the phone. Information about applications that include names, dates when they were first installed and recently updated, as well as more than three dozen other categories, is downloaded into remote servers without permission.
Some developers, however, argue that gathering information is the basis for launching new applications, as it helps to take into account all the specifications of the user’s desktop, for example.
But the data can also be used by advertisers and developers to collect a detailed user profile. Using this analysis, you can, for example, determine the gender of a user with an accuracy of 70%.
In descending order, the five most popular categories of Google Play apps that collected the most frequently were data: comics (71%), personalization (61%), cars and vehicles (54%), and families (43%).
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Recall that Ukrainians started buying goods for hobbies and sports during the quarantine period. In addition, products for beauty and health appeared in the top 10 most popular products in March. In addition, Ukrainians began to buy laptops more actively. Relaxing at home, people are clearly divided into two categories: someone decided to do the long-promised repair of things, and someone decided to raise the rating in the game, as the list of the most popular items is now Tools and games are included with the console.
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By content: Ars technica